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33 facts on employee review sites for employers not to ignore

Posted on August 19, 2018 by Rob Petersen

employee review sites

Employee review sites provide employees the opportunity to rate their job and their company across a variety of measures, usually according according to a scale and/or percentage.

For the most part, employee review sites are used by potential job seekers to find objective, unbiased information about working at a particular company. What is its culture, leadership, chances for advancement, work-life balance and contributions the company is making to something significant.

Roughly 20 highly viewed websites are widely searched by potential employees. The top 5 are:

  1. Glassdoor
  2. Great Place to Work
  3. Indeed
  4. Comparably
  5. Careerbliss

If you’re looking for a job, you might want to check them out before applying to a company. The majority of job seekers read at least six reviews before forming an opinion of a company.

If you’re the employer, that’s just one fact about employees reviews sites to be aware. Here are 33 more facts about employee review sites not to ignore.

  1. 90% of job seekers find the employer perspective useful when learning about jobs and companies.
  2. 89% of Glassdoor users are either actively looking for jobs or would consider better opportunities.
  3. 84% of employees would consider leaving their current jobs if offered another role with a company that had an excellent corporate reputation. And most in $75-100K salary range would only require a 1-10% salary increase to consider such a move.
  4. 84% of companies believe a clearly defined strategy is key to achieving employer branding objectives.
  5. 80% of Millennials look for people and culture fit with employers, followed by career potential.
  6. 79% are likely to use social media in their job search.
  7. 78% of sales professionals said they would accept less money to work at a company selling something compelling.
  8. 76% of job applicants want details on what makes the company an attractive place to work.
  9. 70% of Millennials say they hear about companies through friends and job boards.
  10. 69% of people would not take a job with a company that had a bad reputation, even if they were unemployed.
  11. 69% is the average CEO approval rating on Glassdoor.
  12. 67% of active and passive job seekers say that when they’re evaluating companies and job offers, it is important to them that the company has a diverse workforce.
  13. 66% of healthcare professionals are likely to accept less money to work at a company with a great culture.
  14. 65% of Millennials said that they are more skeptical of claims made by employers now than they were in 2011.
  15. 64% of Millennials would rather make $40K a year at a job they love, than $100K a year at a job they think is boring.
  16. 62% of employees agree perception of a company improves after seeing an employer respond to a review on employee review sites.
  17. 61% of Glassdoor users report that they seek company reviews and ratings on employee review sites before making a decision to apply for a job.
  18. 60% of Millennials consider the most attractive perk to be growth opportunities.
  19. 57% of Glassdoor visitors are employed either full-time or part-time.
  20. 57% of people think their company should be doing more to increase diversity among its workforce.
  21. 54% read company reviews on employee review sites from their mobile devices.
  22. 51% of employees are considering a new job.
  23. 49% of employees would recommend their employer to a friend.
  24. 48% of female software engineers are likely to apply to a company a friend recommended.
  25. 46% of Glassdoor members are reading reviews when they have just started their job search and have not yet spoken with a company recruiting or hiring manager.
  26. 46% of Millennials left their last job due to lack of career growth.
  27. 45% of job seekers say they use their mobile device specifically to search for jobs at least once a day.
  28. 39% of employees have shared praise or positive comments online about their employer on employee review sites.
  29. Only 33% of employers encourage employees to use social media to share news and information about their work or employer.
  30. Only 26% of employees agree “my employer listens and responds well to me.”
  31. Only 17% of employees highly rate communications from their company’s top leader and senior leadership.
  32. On average, each corporate job opening attracts 250 resumes. Of these candidates, four to six will be called for an interview and only one will be offered the job.
  33. Employees rank as the most trusted influencers when communicating about their company’s engagement and integrity.

Do you think your company should know the influence of employee review site. Does this convince you of the impact reviews have?

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