86 percent of B2B companies say they are doing content marketing Just 38 percent say it is effective 21 perecnt...
10 case studies where web analytics insights drove ROI
What good is data if you don't know what to do with it? Web Analytics is the measurement, collection, analysis...
10 compelling characteristics of great case studies
Narratives are most long-standing and effective ways to tell a story. One very important way the narrative is told in...
15 B2B case studies show how content marketing drives ROI
Here are 15 B2B case studies. They show how content marketing drives ROI when B2B businesses: Know their audience Don't...
7 best examples of brand communities
A Brand Community is "a specialized, non-geographically bound community, based on a structured set of social relations among admirers of...
166 case studies prove Social Media ROI (Free eBook)
"How do I measure the return on my social media investment? This question has been top of mind for marketers...
10 case studies prove the ROI of brand advocates
A brand advocate is a person, or customer who talks favorably about a brand or product, and then...
11 convincing case studies prove the ROI of CRM
Customer Relationship Management (CRM) is a model for managing a company’s interactions with current and future customers. It involves technology...
8 case studies prove predictive power of social media listening
90% of the data in the history of the world has been created in the last 2 years (source: IBM)....
10 music business case studies prove Social Media ROI
Nowhere do the words, Fan Engagement, have greater relevance than in the music and social media business. The music industry,...