Strategy or Tactic? In 500 B.C., Sun Tzu, the Chinese military general, strategist and philosopher who wrote The Art of...
20 powerful reasons to use infographics
Infographics are graphic visual representations of information, data or knowledge intended to present complex information quickly and clearly.
How to build a strategy for social influence in 8 steps
Social influence is a reason companies turn to social media. But, to get desired results, there has to a strategy...
35 data points show how content marketing works
90% of marketers use content marketing (source: e-Strategy Trends) 44% have a documented content marketing strategy (Source: Flip Creator) 42%...
14 case studies show great digital creative drives ROI
Here are 14 case studies that highlight creative on digital campaigns. They include brands from B2C, B2B, small business, large...
47 facts about Christmas that will surprise you
The Christmas Spirit is about expressing extra tolerance, charitableness and giving, especially to those who have had a difficult year...
14 best data visualization tools for better storytelling
Data visualization is technology that lets corporate executives and other end users see data to better understand information in context.
7 best examples of brand communities
A Brand Community is "a specialized, non-geographically bound community, based on a structured set of social relations among admirers of...
10 best competitive intelligence tools from 10 experts
Sun Tzu's wisdom in The Art of War is as true today as it was in 500 B.C. Competitive Intelligence...
4 reasons value of Facebook Fans goes up but reach goes down
What goes up must come down according to Sir Issac Newton. The gravitational pull on Facebook is not quite that...