It’s no doubt that video content is king. Studies show that it offers the highest ROI for marketers, compared to...
Homepage Must-Haves: How to Ensure Your Site Engages First Time Visitors
Your homepage is likely the first point of contact a lead will have with your brand. This is your chance...
7 Top Landing Page Optimization Services to Boost Conversions
Landing pages can be highly effective in lead generation. While 2-5% is a good conversion rate, marketers aspire to reach...
Annual Reports: Everything You Should Know
All states impose various reporting obligations on domestic and foreign business entities operating in their states. Failure to comply with...
How to measure ROI of AI. 3 important ways
Measure ROI of AI 83% of companies claim AI is a top priority in their business plans. 64% of businesses expect...
6 Affordable Luxury Brand Marketing Strategies to Try
For small or medium-sized luxury brands, allocating substantial budgets for marketing endeavors can be challenging. That's where affordable luxury brand...
7 CX Trends You Must Follow to Improve Business ROI
Why should you constantly watch out for new customer experience trends? Well, because consumer expectations are constantly evolving. Furthermore, in...
How to Use Instagram Data Tracking to Increase ROI
As social media shows no sign of getting out of the mainstream, Instagram remains a relevant platform for businesses of...
6 Actionable Strategies to Track Your Influencer Campaigns ROI
Why should you track your influencer campaigns regularly? The answer is simple. Tracking your influencer campaigns helps you determine if...
8 Practical Steps to Boost Your Average Order Value (AOV) to Increase Sales ROI
Average order value (AOV) is the average amount spent each time an order is placed. It is calculated by dividing...