Salesforce predicts that because of COVID-19 as much as 30% of global holiday retail sales will be online holiday shopping...
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SEO success stories show how businesses effectively use search engine optimization to improve the quality and quantity of website traffic.
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A marketing audit is an analysis, done according to a plan, to support decision making based on facts, learning, insight,...
7 deadliest Google and Facebook ad mistakes to avoid
Google and Facebook ads account for almost 60% of digital ad spending. 37% are Google ads and 22% are Facebook...
Content Marketing KPIs: A Small Guide to Evaluate Success
Content lays the foundation of most of the digital marketing tactics today. It can help you reach your audience, interact...
30 online buying facts show how we pivot in pandemic
We all respond to a crisis in different ways. When faced with uncertainty, we gravitate to behaviors over which we...
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For anyone who pursues an entrepreneurial journey, it's anything but a straight line to success. Nobody is born an entrepreneur.
How Can Brands Use the Power of Pop-Ups to Improve Their Brand Awareness?
In today’s oversaturated market, building brand awareness is an absolute imperative. In other words, the process of making sure your...
How to Plan Your Content Marketing Process: A Guide for Beginners
Great content always has takers. Even on saturated platforms, stand-out content shines through. It is what differentiates mediocre brands from...
36 pertinent facts why podcasts are so popular
Podcasts are an episodic series of spoken word digital audio files that a user can download to a personal device...