26 stats show CMOs facing crossroads. 4 key takeaways
CMOs (Chief Marketing Officers) CMOs (Chief Marketing Officers) are the corporate executives responsible for an organization’s marketing activities and innovation. Primary responsibilities are to generate
7 CX Trends You Must Follow to Improve Business ROI
Why should you constantly watch out for new customer experience trends? Well, because consumer expectations are constantly evolving. Furthermore, in today’s customer-focused business world, offering
How to Use Instagram Data Tracking to Increase ROI
As social media shows no sign of getting out of the mainstream, Instagram remains a relevant platform for businesses of all scales. With many features
6 Actionable Strategies to Track Your Influencer Campaigns ROI
Why should you track your influencer campaigns regularly? The answer is simple. Tracking your influencer campaigns helps you determine if you are reaching your target
Best AI-Based Social Content Writing Software to Boost Content ROI
Why should you find the best AI-based social content writing software? In today’s day and age where the average social media user is exposed to
21 vanity vs actionable metrics every marketer needs to know
Vanity vs actionable metrics Knowing the difference between vanity vs actionable metrics clears up a lot of confusion about the metrics that matter for your
6 Effective Ways to Introduce Your Product to an Online Audience
People spend an average of 401 minutes a day online. During those six-ish hours, they are bombarded with product after product, service after service. Whether
8 Practical Steps to Boost Your Average Order Value (AOV) to Increase Sales ROI
Average order value (AOV) is the average amount spent each time an order is placed. It is calculated by dividing your total revenue by the
ROI-Driven Scheduling: How to Make Every Meeting Count
As working professionals, we all know the struggle of balancing a full schedule with the need to get meaningful work done. Meetings, in particular, can