“How big can we get before we get bad?” asked advertising executive Jay Chiat of his leading edge agency in...
What I learned from (at least) 14 social media mistakes
90% (over 9,000,000) businesses say they actively engage on social networking sites: 74% find it valuable 42% say 25% of...
8 case studies prove predictive power of social media listening
90% of the data in the history of the world has been created in the last 2 years (source: IBM)....
12 tips. How to write for your audience and search engines
But search engines don't buy what you sell, don't download and don't fill out requests for more information. People do....
20 big questions to be asking about Big Data
“Big Data” is shorthand for the collection of large amounts of data from places like web-browsing data trails, social network...
How Google Trends helps any business grow in 8 simple steps
If there was a Library of Congress for keywords, it's be Google Trends. It's the largest catalog of keywords in...
What makes entrepreneurs? 44 obstacles we overcome
No one is born an entrepreneur. It isn't learned in traditional ways. An entrepreneur is made by what they encounter...
7 steps to demystify Social Media ROI
For many business, Return on Investment (ROI) is like a search for the Holy Grail. Maybe that's why the reason,...
36 reasons why I blog
I never had a plan when I started to blog. Instead, I had heroes. My motivation came from others. Maybe...
15 CMO's say what's on their mind for digital marketing in 2013
The report also said executives were particularly enthused by search and social media but not satisfied with their current digital...