Sometimes, the best person to tell your story is someone else. At a recent PRSA (Public Relations Society of America)...
What the Top 20 words people use on Twitter tell us
E.B. White said, "Use the smallest word that does the job." In looking at the Top 20 words people use...
10 reasons Social Media RFP's aren't there yet
I have great respect for the RFP (Request For Proposal) process. At the early stage of the procurement process, it brings structure to decision making. ...
16 case studies that prove Social CRM
Many expect Social CRM to be a hot phrase in 2011. It should be because the three most influential factors a person uses to decide...
31 strategy tips for your blog in 2011 (thanks to #blogchat)
If you want to know the value blogs have for a business, company, brand and your personal brand, consider these facts: 95%...
Advertising or Advocates? How to invest in the right places.
Where should money be invested these days? Advertising or Advocates? The Harvard Business Review, in this December's issue, says the...
67 case studies that prove social media ROI
Last week, we published, 34 Case Studies that Prove Social Media ROI. This week, we've added another 33 to bring us to 66...
34 case studies that prove social media ROI
"How do I measure social media ROI?" is the #1 social media question people ask according to Social Media Examiner. Recently, at...
The bloggers' gene. 3 essential things to learn; 5 things unique to you.
Estimates are roughly 2,800,000 people in the world are bloggers. Enough to wonder, is there a gene that makes us blog? Based on the bloggers...