Social media success is elusive for most companies. 88% of companies use social media for marketing according to eMarketer, but...
Top 14 social media metrics and tools to track them
92% of marketers say social media is important to their business (Social Media Examiner) 73% plan to increase spending on...
10 best brand examples of social media engagement
Americans spend more time on social networks than any other internet activity, including email (source: Business Insider). This fact...
Top 7 free social media measurement tools from 7 experts
Social media measurement is the use of tools to monitor what is being said on the internet. It also is...