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Tag: trust

Posted September 29, 2013

38 surprising facts about trust in social media

While trust in our government and CEO's is declining, our trust in social media continue to increase and rapidly according...

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Posted October 14, 2011

In 2012, 1 out of 2 companies will have a blog. 23 reasons it should be in your business plan

One of the steadiest trends in social media is the adoption rate of company blogs. By 2012, 44% of companies...

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Posted September 7, 2011

10 life lessons social media taught me about business a building and ROI

The fact is every business turns to social media to save money versus other marketing channels; many hold it accountable...

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Posted May 16, 2011

9 facts with charts show how blogs drive sales

  90% of purchase decisions begin online. Wouldn't you like it to be someone you know? That's what blogs do....

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Posted May 9, 2011

An adman's journey into social media marketing

Sometimes, the best person to tell your story is someone else.  At a recent PRSA (Public Relations Society of America)...

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Posted May 1, 2011

5 lessons in fan relationship marketing from a music business leader

Here are 5 lessons in fan relationship marketing from a hip hop producer and why they matter to your business.

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Posted April 24, 2011

12 surprising stats for brands that learn social media skills

Peter Drucker (at right) said:  The purpose of a business is to create and keep a customer. How would Peter say brands...

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Posted March 29, 2011

What the Top 20 words people use on Twitter tell us

E.B. White said, "Use the smallest word that does the job."  In looking at the Top 20 words people use...

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Posted March 20, 2011

10 reasons Social Media RFP's aren't there yet

I have great respect for the RFP (Request For Proposal) process. At the early stage of the procurement process, it brings structure to decision making. ...

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Posted March 3, 2011

Who owns social media? PR? Advertising? Digital? Or you?

A picture tells a 1000 words, and the chart below says social media is here to stay.  It's from Google Trends and...

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