People like to do business with people they know. This is one of the most valuable lessons I've learned from...
What 21 experts say Facebook will do post IPO
This 2 minute video reminds us of Facebook's beginnings now that the public company starts its journey with a market...
18 content marketers share their secrets for share-worthy content
Forbes began this year with the prediction "2012 will be the year of content" where "content marketing and social media...
In 2012, 1 out of 2 companies will have a blog. 23 reasons it should be in your business plan
One of the steadiest trends in social media is the adoption rate of company blogs. By 2012, 44% of companies...
10 life lessons social media taught me about business a building and ROI
The fact is every business turns to social media to save money versus other marketing channels; many hold it accountable...
Social Commerce FAQ: Are more consumers going to websites or Facebook to do business?
For any business, a lot of time and attention is put into the company website. It's understandable but do you think most businesses...
Social media sharing increases website traffic +30%. Here's why
At the end of last year, the Harvard Business Review made a ground-breaking conclusion about social media: It has changed the...
8 social media targeting tools worth knowing about and why
There are great social media targeting tools worth knowing about. Why? They identify people on social networks who need your product or service...
9 facts with charts show how blogs drive sales
90% of purchase decisions begin online. Wouldn't you like it to be someone you know? That's what blogs do....
An adman's journey into social media marketing
Sometimes, the best person to tell your story is someone else. At a recent PRSA (Public Relations Society of America)...