CRM case studies CRM case studies focus on the approach companies take to manage interaction with current and potential customers. The...
8 bad marketing automation practices to stop doing now
49% of companies use marketing automation. 55% of B2B companies use it (emailmonday) Marketing automation refers to software automating marketing...
11 convincing case studies prove the ROI of CRM
Customer Relationship Management (CRM) is a model for managing a company’s interactions with current and future customers. It involves technology...
21 experts define CRM in their own words and pictures
"The purpose of a business is to create and keep a customer," wrote Peter Drucker in The Practice of Management...