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Tag: data-driven results

Posted November 13, 2016

10 very real reasons polls get it wrong

Polls have been a part of elections since the country was founded. The language of the Declaration of Independence requires...

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Posted May 23, 2016

10 reasons agencies and consultancies battle over data

An agency is an organization established to provide a particular service. A consultancy is a professional practice that gives expert...

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Posted June 14, 2015

9 non-technical steps to better data-driven decision making

91% of marketing leaders believe successful brands use customer data to drive business decisions (source: Columbia Business School/IAB) 87% agree...

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