Lead nurturing Lead nurturing is the process of developing relationships with buyers at every step of the buyer's journey. It requires...
8 steps in storytelling to write a great case study
A case study is an analysis that 1) showcases a problem, 2) demonstrates critical thinking and problem-solving, 3) provides a...
10 greatest growth hacking case studies and their learning
Growth hacking case studies involves outside-the-box marketing strategies used to get the maximum number of users with minimal spend. Growth hacking...
10 small business stories that achieved big things
Starting a business is a challenging endeavor and achieving entrepreneurial success a great accomplishment. When a new business succeeds, it's...
10 compelling characteristics of great case studies
Narratives are most long-standing and effective ways to tell a story. One very important way the narrative is told in...
Social media builds brand loyalty. 11 compelling case studies
60% of Facebook fans and 79% of Twitter followers are more likely to recommend those brands since becoming a fan...
10 inspiring brands with a strategy for social media
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11 studies prove the ROI of digital marketing
New media channels have more to prove. Take digital marketing. In many companies, the thinking is there still isn't enough...
10 case studies prove the ROI of brand advocates
A brand advocate is a person, or customer who talks favorably about a brand or product, and then...
11 convincing case studies prove the ROI of CRM
Customer Relationship Management (CRM) is a model for managing a company’s interactions with current and future customers. It involves technology...