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Tag: social media ROI

Posted February 1, 2016

Top 10 social media metrics that matter most (free webinar)

92% of marketers say social media is important to their business (Social Media Examiner) 73% plan to increase spending on...

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Posted November 23, 2015

7 case studies show social media analytics pay off

If you can't measure it, you can't manage it - Peter Drucker 87% of marketers want to know how to...

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Posted September 27, 2014

10 studies show writing helps health and well-being

This is my 239th blogpost; that may be more than some, but not as many as other bloggers I know....

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Posted July 6, 2014

30 hard facts on content marketing to drive ROI

Content marketing is the marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a...

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Posted June 7, 2014

23 lessons in digital the C-Suite wants to learn

Can you teach an old dog new tricks? If the old dog is the C-suite and the new tricks are...

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Posted May 24, 2014

15 B2B case studies prove Social Media ROI

There are differences marketing to a business versus marketing to a consumer. When you market B2B: Decision making is based...

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Posted May 12, 2014

26 reasons companies can't figure out ROI

70% of CMOs report feeling unprepared to harness the power of their data to make intelligent marketing decisions. (source: HubSpot)...

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Posted April 27, 2014

166 case studies prove Social Media ROI (Free eBook)

"How do I measure the return on my social media investment? This question has been top of mind for marketers...

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Posted December 7, 2013

10 case studies prove the ROI of brand advocates

      A brand advocate is a person, or customer who talks favorably about a brand or product, and then...

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Posted November 17, 2013

20 Facebook ad tips for the holiday season

With the holidays approaching, gift gifting is about to increase, significantly, and so are advertising costs on social networks. Social...

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