2023 saw the rise—and fall—of many paid social media advertising trends. We saw a surge in generative AI use and...
What is ROI of AI? Higher and lower than you might think
ROI of AI 77% of companies are either using or exploring AI this year. With an adoption rate this high,...
5 Top Video Editing Tools to Boost Video ROI
It’s no doubt that video content is king. Studies show that it offers the highest ROI for marketers, compared to...
7 Top Landing Page Optimization Services to Boost Conversions
Landing pages can be highly effective in lead generation. While 2-5% is a good conversion rate, marketers aspire to reach...
AI in Marketing: How AI Can Boost Your Marketing ROI
Creating great content takes time. Between keyword research, writing drafts, and making your brand visually appealing, who has hours to...
How to measure ROI of AI. 3 important ways
Measure ROI of AI 83% of companies claim AI is a top priority in their business plans. 64% of businesses expect...
5 Best Schema Markup Generators to Get Better SEO ROI
Why should you find the best schema markup generators? Whether you’re a marketer or an SEO expert, you already know...
7 CX Trends You Must Follow to Improve Business ROI
Why should you constantly watch out for new customer experience trends? Well, because consumer expectations are constantly evolving. Furthermore, in...
How to Use Instagram Data Tracking to Increase ROI
As social media shows no sign of getting out of the mainstream, Instagram remains a relevant platform for businesses of...
6 Actionable Strategies to Track Your Influencer Campaigns ROI
Why should you track your influencer campaigns regularly? The answer is simple. Tracking your influencer campaigns helps you determine if...