How to Write Winning Microcopy: 4 Hacks to Maximize Landing Pages ROI
There are many psychological barriers to conversions. Consider these scenarios for instance. Scenario 1: A new visitor enters a review...
How to Build a Balanced Scorecard in 3 Simple Steps
Balanced Scorecard A Balanced Scorecard manages and monitors a company’s performance against strategic goals. However, unlike traditional measurement systems, it...
How Visual Marketing Can Boost Your Business ROI
As the attention span of consumers continues to dwindle, businesses are leaning more and more towards visual marketing to catch...
6 succinct steps to great data storytelling
Data storytelling Hard data with a human narrative is data storytelling. It's a skill in demand. It's something to consider...
9 experts explain what is a good cost per acquisition
Cost Per Acquisition Cost Per Acquisition or CPA is the amount of money that is invested to produce a sale....
Content Marketing KPIs: A Small Guide to Evaluate Success
Content lays the foundation of most of the digital marketing tactics today. It can help you reach your audience, interact...
ROI results for the 7 best areas to invest in digital marketing
ROI results For many companies, the offline marketing channels they relied on for sales contacts like trade shows, events, and...
10 lead nurturing case studies show the ROI
Lead nurturing Lead nurturing is the process of developing relationships with buyers at every step of the buyer's journey. It requires...
Effective Tactics That Can Help You Boost Your Social Media Marketing ROI
There are over 3.8 billion social media users worldwide. Brands recognize the great marketing potential social media holds. Marketers continue...
10 data visualization tips to choose best chart types for data
Data visualization tips help you tell a story with a chart, graph, diagram, or picture. And guide you with the...