This 2 minute video reminds us of Facebook's beginnings now that the public company starts its journey with a market...
5 social media monitoring mistakes and 7 good ideas
Social media monitoring tools that report and trends metrics like Likes, Tweets, Comment Threads and Positive to Negative Buz,z for...
5 studies prove social media is less than 6 degrees of separation
The idea of 6 degrees of separation was responsible for the early thought behind social media. Is the theory true?...
9 case studies where social media took out the middleman
Build it or buy it? This is a foundaional question for any business, especially as it relates to marketing and...
8 steps to demystify Social Media ROI
"How do I measure social media return on investment?" This is the #1 question over 3,300 marketer ask Social Media...
12 case studies prove social and traditional media work better together
It makes sense social and traditional media would work better together but, as with any new form of marketing, social...
12 reasons Pinterest is the social network to watch in 2012
Do you think there are enough social networks already? There's room for one more when the social network hits upon...
12 digital and social media case studies that prove Customer Service ROI
Digital and social media are held to highly accountable standards when it comes to return on investment (ROI). Within this...
In 2012, 1 out of 2 companies will have a blog. 23 reasons it should be in your business plan
One of the steadiest trends in social media is the adoption rate of company blogs. By 2012, 44% of companies...
12 case studies that prove Social Commerce ROI
Social commerce is the merger of social media and ecommerce. It's a marketing combination that's here to stay because it aligns with our buying behaviors....