The primary goal of virtually every B2B marketer is lead generation. But lead generation facts show that only 13% of...
5 of the Most Popular Social Media Marketing Trends You Need to Know
Social media is a dynamic place with everchanging content and marketing trends. One day, marketers can’t stop talking about a...
11 most tried and true customer retention strategies
Customer retention strategies generate big returns. Frederick Reichheld, the inventor of the net promoter score, shows increasing customer retention rates...
Is It Safe to Invest in Influencer Marketing?
Influencer marketing has become a popular marketing strategy. Many brands like this strategy because it can help them increase brand...
10 CEOs explain their bounce-back strategy from the pandemic
A bounce-back strategy is a way to return quickly to a normal condition after a difficult situation or event. Synonyms...
28 facts on social media use and behavior during COVID-19
Social media use Social media use is surging during these trying times of COVID-19. People spend more time online researching...
10 timely tips from top experts to avoid a brand quarantine
Brand quarantine is a term to describe a situation where a business finds itself in a state of isolation due...
6 Ways to Keep Your Target Audience Engaged on Your Website
The internet is a crowded space. Regardless of your industry and target audience, there are a number of websites that...
30 surprising facts about online subscription businesses
Online subscription businesses have grown by more than 100% a year over the past five years.
30 telling trends about voice search. 7 steps to take
Voice search Voice search is speech recognition technology that allows users to perform searches using voice rather than typing. Often...