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Category: Strategy and Brand Building

customer retention strategies
Posted June 28, 2020

11 most tried and true customer retention strategies

Customer retention strategies generate big returns. Frederick Reichheld, the inventor of the net promoter score, shows increasing customer retention rates...

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Is It Safe to Invest in Influencer Marketing
Posted June 18, 2020

Is It Safe to Invest in Influencer Marketing?

Influencer marketing has become a popular marketing strategy. Many brands like this strategy because it can help them increase brand...

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bounce-back strategy
Posted May 17, 2020

10 CEOs explain their bounce-back strategy from the pandemic

A bounce-back strategy is a way to return quickly to a normal condition after a difficult situation or event. Synonyms...

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social media use
Posted April 4, 2020

28 facts on social media use and behavior during COVID-19

Social media use Social media use is surging during these trying times of COVID-19. People spend more time online researching...

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brand quarantine
Posted March 21, 2020

10 timely tips from top experts to avoid a brand quarantine

Brand quarantine is a term to describe a situation where a business finds itself in a state of isolation due...

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website engagement
Posted March 12, 2020

6 Ways to Keep Your Target Audience Engaged on Your Website

The internet is a crowded space. Regardless of your industry and target audience, there are a number of websites that...

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online subscription businesses
Posted February 16, 2020

30 surprising facts about online subscription businesses

Online subscription businesses have grown by more than 100% a year over the past five years.

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Posted December 8, 2019

30 telling trends about voice search. 7 steps to take

Voice search Voice search is speech recognition technology that allows users to perform searches using voice rather than typing. Often...

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Posted November 24, 2019

Mega menus for SEO and UX. 7 advantages and disadvantages

Mega menus Mega menus are drop-down interfaces triggered by the user hovering over a link or defined area. This dropdown usually shows all options in one main, mega-panel...

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Posted November 9, 2019

30 data science facts for dummies explain this discipline

Data Science Facts Data science facts show more and more companies are hiring data science practitioners. That's because data science...

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